Mariposa Technologies, Inc. (“Mariposa,” “we,” “our,” or “us”) values the privacy of individuals who use the Mariposa website, mobile application, and related services (collectively, the “Services”). This Privacy Policy (the “Policy”) describes the information that we gather from visitors, users, and others who access or use the Services (“Users” or “you”), how we use and disclose such information, and the steps we take to protect such information. By using the Services, you consent to the privacy practices described in this Policy
This Policy is incorporated into and is subject to the Mariposa Terms of Service. Capitalized terms used but not defined in this Policy have the meaning given to them in the Terms of Service.
Personal Information
While using the Services, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Information”). Personal Information may include, but is not limited to, your name, contact information, information about others you may invite to use the Services, and additional information we may ask you to provide. You may provide us with Personal Information when you register for an Account, use the Services, make a purchase on the Services, contact customer support, or otherwise communicate with us. Personal Information will also include any health-related information about yourself or others in your network that you choose to directly or indirectly provide to us.
AI Assistant and Mari Interactions
The Services include an AI Mari that helps you manage caregiving information. When you interact with , we collect and retain the content of your conversations, including any documents, photos, PDFs, or other files you upload to (collectively, “Mari Content”). We retain Mari Content for as long as your account remains active so Mari can recall relevant context from earlier conversations, and we process Mari Content, together with other Personal Information you have provided, using artificial intelligence models — including models operated by third-party service providers under contractual confidentiality and data-use restrictions — in order to generate responses and provide the Services.
If you choose to enable voice input, this feature is off by default and your spoken audio is converted to text by a third-party transcription service so Mari can process your request. That transcript is then treated the same as other Mari Content described above.
Location-Based Data
We may collect and process information about your actual location. We use various technologies to determine location, including IP address, GPS, and other sensors that may, for example, provide Mariposa with information on nearby devices, Wi-Fi access points, and cell towers. Location-based data helps us tailor the Services to improve your user experience, offer location-specific services, and ensure compliance with relevant laws and regulations.
Usage Information
We collect information about how you access and interact with the Services, such as device type, IP address, operating system, browser type, address of a referring website, activity on our website, device ID, access dates and times, and other system activity. We may collect certain information by automated means using technologies such as cookies, web beacons, pixels, browser analysis tools, server logs, and mobile identifiers. In many cases the information we collect using cookies and other tools is only used in a non-identifiable manner without reference to Personal Information. For example, we may use information we collect to better understand website traffic patterns and to optimize our users’ experience. In some cases we associate the information we collect using cookies and other technology with your Personal Information.
Third-Party Cookies
Third parties may also use cookies, web beacons, or other devices to collect information when you use the Services. Mariposa does not control any cookies or other data collection tools that may be placed on the Services by a third party, and this Policy does not cover the use of such cookies and/or other data collection tools by any third party. We encourage you to read the privacy policies of such third parties to find out more about the information that may be collected by them and the choices you have regarding the collection, use, and sharing of such information. You may be able to “opt out” of the collection of information through cookies or other tracking technology by actively managing the settings on your browser or mobile device.
Provide, Maintain, and Improve the Services
We may use your information to:
provide customer service
send you confirmations, updates, security alerts, and support and administrative messages
detect and prevent fraud
operate, protect, and optimize the Services and your experience, such as by performing analytics and conducting research
troubleshoot and protect against errors
personalize and improve the Services
monitor and analyze usage and trends and otherwise measure the effectiveness of the Services
develop new features
process Mari Content — including your conversations, uploaded files, and, if enabled, voice input — through our AI assistant to generate responses and provide personalized support
We may use location-based data to:
Provide location-specific services
Tailor your user experience based on your geographic location
Ensure compliance with relevant laws and regulations
Sharing Your Information
If you use our Services, you are authorizing us to share information:
that you direct us to disclose to others
with other Users in your network
with our third-party business partners, vendors, and consultants who perform services on our behalf or who help us provide our Services, such as accounting, managerial, technical, marketing, or analytic services
with third-party AI infrastructure providers and, if you enable voice input, a transcription service provider, solely to process your Mari Content and generate Mari’s responses
if required to do so by law or in the good-faith belief that such action is necessary to comply with local, state, or federal laws, or to respond to a court order, judicial or other governmental subpoena or warrant, or in the event of bankruptcy proceedings
if we believe in good faith that doing so is reasonably necessary or appropriate to protect the rights, property, or safety of Mariposa, our users, our employees, copyright owners, third parties, or the public, including without limitation to protect Mariposa or our users from fraudulent, abusive, inappropriate, or unlawful use of our Services
to enforce or apply this Policy, our Terms of Service, or our other policies or agreements
in connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition, or in any other situation where information may be disclosed or transferred as one of the business assets of Mariposa
Nothing herein restricts the sharing of aggregated or anonymized information, which may be shared with third parties without your consent. This Policy in no way restricts or limits our collection and use of aggregate or de-identified information.
We take measures designed to protect your information in an effort to prevent loss, misuse, unauthorized access, disclosure, alteration, and destruction. Please be aware, however, that despite our efforts, no security measures are perfect or impenetrable and no method of data transmission can be guaranteed against any interception or other type of misuse. To protect the confidentiality of information maintained in your Account, you must keep your password confidential and not disclose it to any other person. You are responsible for all uses of the Services by any person using your password. Please advise us immediately if you believe your password has been misused.
We retain personal information for as long as necessary to provide the Services, maintain account functionality, comply with legal obligations, resolve disputes, enforce our agreements, and support legitimate business operations. This includes Mari Content, which we retain while your account is active so Mari can recall relevant context, and which is deleted or anonymized on the same timeline as other personal information described in this Section.
Users by request deletion of their account and associated personal information either directly within the application (Menu → Account → Delete Account) or by contacting us at [email protected].
Once a verified deletion request is received, we will process the request and delete or anonymize applicable personal information within 15 days, unless a longer retention period is required or permitted by law.
Certain information may be retained temporarily in backup systems or for legal compliance, fraud prevention, dispute resolution, security, or enforcement purposes before being permanently deleted.
California law permits California residents to request and obtain from us once a year, free of charge, a list of the third parties to whom we have disclosed their personal information (if any) for their direct marketing purposes in the prior calendar year, as well as the type of personal information disclosed to those third parties. See the “Contact” section for where to send such requests. We do not share your Personal Information with third parties for their own direct marketing purposes without your prior consent. Accordingly, you can prevent disclosure of your Personal Information to third parties for their direct marketing purposes by withholding consent.
Persons under the age of 13, or any higher minimum age in the jurisdiction where that person resides, are not permitted to create accounts unless their parent has consented in accordance with applicable law. If we learn that we have collected the personal information of a child under the relevant minimum age without parental consent, we will take steps to delete the information as soon as possible. Parents who believe that their child has submitted personal information to us and would like to have it deleted may contact us at the email below.
You may “opt out” of receiving marketing or promotional emails from us by following the instructions in those emails. If you opt out, we may still send you non-promotional emails, such as emails about your Account or our ongoing business relations.
We reserve the right to change the provisions of this Policy at any time. Please revisit this page periodically to stay aware of any changes. If we modify this Policy, we will make it available through the Services and indicate the date of the latest revision. Your continued use of the Services after the revised Policy has become effective indicates that you have read, understood, and agreed to the current version of this Policy.
Please contact us with any questions regarding this Policy at [email protected].
